PlumTV's "Connections with Jennie Saunders" Show Introduces Zinio and VIVmag in a Series of New Segments
Segments Begin Airing August 2, 2008
New York, NY (August 1, 2008) - PlumTV, the media network produced in, for, and about America's most dynamic communities, announced today that its program "Connections with Jennie Saunders" will feature segments highlighting Zinio, the leading global publisher of digital magazines and services, and VIVmag, the world's first fully digital and 100% interactive women's luxury magazine. The program will introduce Plum's audience to the visionaries behind Zinio and VIVmag and spotlight the assets and advantages of digital reading that Zinio and VIVmag provide.
"Connections with Jennie Saunders" will air three segments featuring interviews with Zinio and VIVmag executives, beginning August 2, 2008. The segments will focus on: the entrepreneurial and conceptual inspiration for embracing the world of digital publishing, the future of magazines as embodied by the interactive components of VIVmag and other Zinio digital titles, and the portability and environmental benefits of using Zinio technology.
"There is no more perfect venue for introducing Zinio and VIVmag to TV viewers than through Plum, a media network that counts the greatest influencers in the country among its audience," said Doug Carlson, Managing Director of Zinio and CEO of VIVmagmag. "As an entrepreneur, I believe that creating influencers is the single most effective way to build a brand. The executive team at Zinio embodies the imaginative spirit of bringing the future into the present, which is what all great leaders look for in choosing the 'next big thing.'"
"Connections with Jennie Saunders" airs Saturdays and Sundays on PlumTV. Check local listings for times. Previews of the segments available at:
www.plumtv.com/video_player/new_york/08846_zinio_stand.flv
www.plumtv.com/video_player/new_york/08845_zinio_VIVmag.flv
or
http://imgs.zinio.com/images/corp/PLUMTVSPOT1.mov
http://imgs.zinio.com/images/corp/PLUMTVSPOT2.mov
or upon request.
About VIVmag
VIVmag is a first: It's an exclusively digital, 100% interactive magazine that delivers reliable, accurate service journalism in fitness, wellness, fashion, beauty, awareness and nutrition. Its audience of savvy women are genuinely committed to leading healthy, balanced lives. VIVmag's interactive content entertains and informs, helping readers achieve the confidence that comes from engaging life at a higher level. From interactive exercise demonstrations to point-and-click purchasing power right from its pages, VIVmag has attracted a circulation of over 250,000 influential readers committed to discovering and embracing the future of magazines. To learn more about VIVmag, please visit www.VIVmag.com.
About Plum TV
Plum is a new type of media company. Produced in, for and about some of America's most dynamic communities, Plum programming is honest, authentic and optimistic. It celebrates the natural beauty and character of its communities and spirit and intellect of the people who live and visit there. Plum currently operates television channels and Web sites in Aspen, the Hamptons, Martha's Vineyard, Miami Beach, Nantucket, Sun Valley, Telluride and Vail. While the towns may be small, the reach and influence is not. Plum's markets are destinations of choice for more than 16.4 million of the nation's most interesting and influential people each year. They are people who define the culture in the media, business, arts and politics. They are Plum's audience as well as its content. Increasingly, Plum is available to a broader audience beyond its communities through video on demand and the Internet at www.plumtv.com.
